{"id":3126,"date":"2020-03-27T10:12:50","date_gmt":"2020-03-27T10:12:50","guid":{"rendered":"https:\/\/www.surveyeah.com\/?p=3126"},"modified":"2022-01-20T14:53:56","modified_gmt":"2022-01-20T13:53:56","slug":"6-things-you-should-know-about-brand-collaborations","status":"publish","type":"post","link":"https:\/\/www.surveyeah.com\/en\/6-things-you-should-know-about-brand-collaborations\/","title":{"rendered":"6 things you should know about brand collaborations"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Earn Money Online, part 6<\/h2>\n\n\n\n<h2 class=\"wp-block-heading\">Brand deals require a steady following and a well-defined niche but can help you take your online earnings to the next level.<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.surveyeah.com\/en\/earn-money-without-lifting-a-finger-set-up-google-adsense\/\">Selling\nads<\/a> on your site, <a href=\"https:\/\/www.surveyeah.com\/en\/5-questions-about-affiliate-marketing\/\">affiliate\nlinks<\/a> and <a href=\"https:\/\/www.surveyeah.com\/en\/how-to-make-money-on-youtube\/\">leveraging\nYouTube<\/a> for video content are all great ways to make money online &#8211; while\ndoing what you love!<\/p>\n\n\n\n<p>However, these are all rather small revenue\nstreams, though they can add up to significant amounts over time. But what if\nwe told you there is a way to make bigger deals that pay off better?<\/p>\n\n\n\n<p>Because there is! Many influencers work in collaboration with brands, promoting their products or services via paid posts. The upside of brand deals is that you can make more money at once. Brand collaborations are also a way to enhance your own brand as an industry thought leader. <\/p>\n\n\n\n<p>Here are 6 things you should know about brand\ncollaborations before launching your first one.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1.  It\u2019s not easy to land your first brand deal <\/h3>\n\n\n\n<p>Working with brands can be hard work, especially at the beginning. You need to build a big audience because you are basically selling brands visibility in front of your audience. This takes time and consistent content creation. You\u2019ll also need to work to find brands that align with your audience and this can entail a lot of trial and error. But perseverance pays too, so keep going! <\/p>\n\n\n\n<p><strong>Read more<\/strong>: <a href=\"https:\/\/www.surveyeah.com\/en\/generate-traffic-to-your-website\/\">How to attract site visitors<\/a>? <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2.  The size is not the only thing that matters <\/h3>\n\n\n\n<p>It\u2019s important to have a steady following, but\nhaving a lot of site visitors and followers is not the only thing that matters.\nThe brand will also be interested in your social media engagement rate. It\ntells how many of your followers actually like and comment on your posts. It\u2019s\nbetter to have a smallish but engaged audience than a huge audience that never\ninteracts with you.<\/p>\n\n\n\n<p><strong>Read more<\/strong>: <a href=\"https:\/\/corporatefinanceinstitute.com\/resources\/knowledge\/ecommerce-saas\/engagement-rate\/\">How to count your engagement rate?<\/a><\/p>\n\n\n\n<p>Also, many brands are more interested in\nmicro-influencers. This means content creators who specialise in a small niche,\na very targeted topic, and have an audience which is very interested in this\nsubject. If you reach 10,000 small business owners monthly, a company selling\nmarketing platform for small enterprises will be thrilled to chat with you.\nThey don\u2019t care about influencers that are followed by millions of make-up\nexperts!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3.  Start off with free content <\/h3>\n\n\n\n<p>Before approaching brands, you should be able\nto show that you have an engaged audience and quality content. Publish content\nthat resembles the paid posts you would like to create in the future so that\nyou have examples to show to brands. <\/p>\n\n\n\n<p>For example, if you write tech reviews of new\nmobile apps, then you\u2019ll have a higher chance working with brands launching\napplications. Write reviews for free to practice and to show potential\ncollaborators the kind of content you\u2019re capable of creating. <\/p>\n\n\n\n<p><strong>Read more<\/strong>: <a href=\"https:\/\/www.surveyeah.com\/en\/generate-traffic-to-your-website\/\">How to create quality content to your site<\/a>? <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. Let your fees grow progressively <\/h3>\n\n\n\n<p>The fees for paid collaborations vary from a\nfew dozen bucks to thousands. It will depend on the size of your audience, the\ndetails of the collaboration as well as on the brand in question. Usually\ninfluencers start small and their prices evolve over time.<\/p>\n\n\n\n<p>You can even suggest a free collaboration in\nthe beginning to excel your skills and to grow your portfolio. Many influencers\nalso receive products for free as an exchange for visibility. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5.  Be clear with what you offer <\/h3>\n\n\n\n<p>When you start discussing brand collaborations, be clear with what you can offer and what is included in the deal. A collaboration can be something small like one Instagram pic or an extensive, 3-part series including product testing. It\u2019s all between you and the brand, so make sure you are both clear about what is on the line.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">6. Finish with a report<\/h3>\n\n\n\n<p>At the end of your collaboration, you\u2019ll want to show the brand what you have achieved. That\u2019s why it\u2019s important to gather data throughout the collaboration. Track the post views, comments, likes, link clicks and any other data you have agreed on with the brand. Present the results at the end of the project &#8211; it will help them see the value the collaboration has created for them and make securing your next deal easier.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">+  Mix it up! <\/h3>\n\n\n\n<p>Brand collaborations are a way to make more\nmoney at once than ads or affiliate linking. However, there is no reason why\nyou shouldn\u2019t mix things up and use all the channels to maximize your online\nrevenue.<\/p>\n\n\n\n<p>On top of that, you can also think of other\nways to make money online, such as joining <a href=\"https:\/\/panel.surveyeah.com\/en\/register\/country_select\">Surveyeah\u2019s consumer panel<\/a>. Read more about <a href=\"https:\/\/www.surveyeah.com\/en\/news-earn-with-paid-surveys\/441-five-reasons-to-join-a-consumer-panel\">Why you should join a panel today<\/a> or <a href=\"https:\/\/www.surveyeah.com\/en\/contact-us-paid-market-research\/\">Contact us <\/a>to find out more!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Brand deals aren\u2019t easy but can help you take your online earnings to the next level. Here 6 things you should know about brand collaborations before launching your first one<\/p>\n","protected":false},"author":2,"featured_media":3121,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[63],"tags":[1292,1291,1293,879,80,1246,1294],"class_list":["post-3126","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-earning-online","tag-affiliate-en","tag-affiliate-marketing-en","tag-brand-en","tag-business-en","tag-earn-online","tag-earn-online-en","tag-engagement-rate-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>6 things you should know about brand collaborations - Surveyeah<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.surveyeah.com\/en\/6-things-you-should-know-about-brand-collaborations\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"6 things you should know about brand collaborations\" \/>\n<meta property=\"og:description\" content=\"Brand deals aren\u2019t easy but can help you take your online earnings to the next level. 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